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OUR SERVICES

public relations
MARKETING
STRATEGIC ADVISORY
EVENTS

No-joke.

public relations

Luna PR specializes in strategic communications for clients in the web3, crypto, fintech, blockchain, and emerging technology industries. Our deep understanding of the media landscape helps us assist clients in building strong brands, sharing their messages, and reaching their goals.

In addition to traditional PR tactics, we also offer a range of digital marketing services to further amplify our clients' messages. From social media management to content creation and influencer partnerships, we have the tools and expertise to help our clients stand out in a crowded marketplace.

Clients Featured On

BUILDING BRANDS WITH WEB3 PR SERVICES  

MEDIA OPPORTUNITIES
Interviews | Radio & TV interviews | Commentaries | Op-eds | Editorials Organic mentions

Our team at Luna PR is dedicated to staying ahead of the curve in the ever-evolving world of technology and finance. We pride ourselves on our ability to adapt quickly to industry trends and changes, ensuring that our clients receive the most up-to-date and effective PR strategies. With a focus on building strong relationships with key media outlets and influencers, we secure valuable coverage for our clients that drives brand awareness and credibility.

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PRESS RELEASE & DISTRIBUTION
Writing | Media Relations | Pitching

Distributing your press release is just as important as writing it.

We understand the importance of reaching the right audience with your message, which is why we take the time to carefully select the journalists and media outlets that will best amplify your story. Our team is dedicated to ensuring that your press release is not only well-written and engaging but also strategically distributed to maximize its impact. With a database of over 60,000 journalists globally and our personal connections, we get every announcement, news, and significant development in front of the right audiences.

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BLOG POSTS
Website | Articles for LinkedIn | Newsletter

By utilizing blogging as part of your communications strategy, you can effectively engage with your target audience and establish credibility in your industry. With multiple platform choices, whether on Medium, LinkedIn, or your website, blogs are ideal for reaching new audiences and positioning you as a thought leader. Whether you choose to share industry insights, company updates, or thought leadership pieces, blogging allows you to showcase your expertise and connect with readers on a more personal level.

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SPEAKING OPS & PANEL DISCUSSIONS
Conferences | Events | Podcasts | AMAs & X Spaces

It’s time to step into the spotlight. We curate a list tailored to your requirements to help you make the most of industry events and conferences. From securing speaking opportunities for your executive team to finding sponsorship opportunities, we can help you make a lasting impression at the biggest events in the industry. Our team will provide you with the support and preparation needed to confidently address any audience, whether in person or virtually.

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CRISIS & REPUTATION MANAGEMENT
Media Communication Strategy | Crisis Management Plan | Reinforce Brand Trust

No matter how good the strategy is, a crisis can still occur.

Our team moves quickly to prevent situations from escalating and is trained to handle any situation with professionalism and efficiency. We understand the importance of protecting your reputation and will work tirelessly to ensure that any negative publicity is addressed promptly and effectively. With our quick response time and strategic approach, we can help minimize the damage caused by any crisis that may arise. This service is only implemented if and when required.

ACTIVATIONS & CAMPAIGNS
Brand Ambassadors | Viral Campaigns

We understand the importance of standing out in a crowded market and know that building strong relationships with your customers is key to long-term success. Our team is dedicated to helping you navigate the ever-changing landscape of digital marketing and ensure that your brand remains relevant and engaging.

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MEDIA TRAINING
Live & Recorded Sessions | Preparation & Setup for Remote Interviews | Public Speaking & Body Language Training | Tone Management | Crisis Communication

Stay on topic and deliver your message. Our team of experts will work closely with you to tailor a training program that suits your specific needs and goals. We understand the importance of effective communication in today's fast-paced media landscape, and we are here to equip you with the tools and techniques to confidently navigate any media situation.

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marketing

At Luna PR, we understand the importance of marketing and how it is key to the success of your web3 brand. We implement intelligent and sustainable marketing strategies anchored by best practices to achieve tangible success.

We believe that data-driven marketing techniques, understanding your audience, creating engaging and creative content, and building loyal communities are all essential components that work in unison to make the biggest impact on your business. Our team of experts is dedicated to helping you develop and implement these strategies to ensure that your business achieves maximum growth and success.

UNLOCKING GROWTH WITH WEB3 MARKETING SERVICES

MARKETING STRATEGY
Target Audience | Unique Selling Proposition (USP) | Goals & Objectives | Content Marketing & Engagement | Metrics & Analytics

Strategies are the foundation on which success is built. Understanding your business’s value proposition, target market, and competitive advantage guides your marketing efforts to achieve your goals.

We believe that a well-crafted strategy can help you achieve your business goals and reach your desired audience. That's why we work closely with our clients to understand their unique value proposition, target market, and competitive advantage to create custom web3 marketing strategies that are tailored to their specific needs.

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SOCIAL MEDIA MANAGEMENT
Instagram | Twitter (X) | LinkedIn | TikTok

With so many social media platforms available, you need a social media strategy that grows your brand on the platforms where your ideal target audience sits.

That's where our social media management services come in.
We deliver strategies that set you apart from the rest. Our team of experts will work with you to create a customized social media strategy that is tailored to your brand's unique needs and goals.

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CONTENT CREATION
Graphic Design | Video Production | Banners | Promotional Content

Content has been and continues to be the driver of traffic and leads. Whether it's compelling copy, thought-provoking videos, or informative graphics, all contribute to growth. It's not just about creating good content but about developing and executing a comprehensive content marketing plan that aligns with your brand's goals and objectives.

Luna PR specializes in providing content creation services to help you achieve your web3 marketing objectives. We create meaningful and narrative-based material that supports your brand’s short and long-term marketing initiatives, supported by established KPIs to deliver optimal results.

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COMMUNITY MANAGEMENT
Conferences | Events | Podcasts | AMAs & X Spaces

Building and engaging with your community is vital in the world of web3.
We understand the importance of community management in the digital space. Our team of experienced community managers will work closely with you to create a strong and vibrant online community that is tailored to your brand's needs.

Our Telegram and Discord moderators facilitate positive discussions in your groups, provide essential updates, and boost interactions through campaigns. They are trained to handle all kinds of community situations, from crisis management to encouraging engagement and increasing participation.

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INFLUENCER MARKETING
Brand Ambassadors | Co-Branding Opportunities | Influencer Management

Influencers help to build your brand loyalty, authenticity, and credibility, giving you access to untapped audiences. By leveraging our strong relationships with key web3 and crypto influencers and our understanding of your business, we create influencer campaigns that speak volumes.

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CAMPAIGNS & PAID ADVERTISING
Consulting & Strategy | Budget Management | META, Google & Twitter (X) | Website Banners

Are you looking to expand your customer base and speak to new audiences? Do you want complete visibility over your advertising campaigns, from creative design to targeting and desired results? We specialize in paid advertising strategies to engage with new audiences. All Luna PR deliverables are handled in-house, from the initial strategy to the final testing phase, along with design, promotion, and reporting, ensuring effective campaigns that deliver results.

We create campaigns that deliver tangible results for all platforms, including Instagram, TikTok, Google Ads, LinkedIn and Facebook.

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MOMENTO ON THE BURJ KHALIFA

CLIENT
MOMENTO
DATE
2020-08-10
SCOPE
ADVISORY
MEDIA PARTNERS

A launch with a bang! We placed our client MOMENTO on the Burj Khalifa. Our team coordinated and secured the placement of MOMENTO's advert in one of the most iconic world landmarks.

COSMOGENE X MYNFT

CLIENT
COSMOGENE
DATE
2023-06-10
SCOPE
MARKETING
PUBLIC RELATIONS

We partnered our client CosmoGene with myNFT & GBM to place them in Europe’s first NFT vending machine. We managed media invites, giveaways, creative assets & social media campaign.

GET THE STRATEGY YOU NEED
FOR YOUR NEXT BIG MOVE

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STRATEGIC ADVISORY

Propel your business forward.

Our personalized advisory services are designed to overcome the challenges that come with running a successful business. We work closely with your team, immersing ourselves in your brand, your goals, and the unique challenges you face.

Our advisory services are designed to be flexible and tailored to your specific needs. Whether you're looking for help with strategic consulting, business setup, tokenomics, legal support or introductions, we are here to help. With an extensive network of partners and resources at our disposal, we'll leverage these connections to introduce you to the right people and opportunities for your goals. Our approach is collaborative and transparent, and we always keep your best interests at heart.

MAXIMISING POTENTIAL WITH WEB3 ADVISORY SERVICES

CONSULTING
Market Analysis and Research | Benchmark Analysis | Go-To Market Strategies | Business Set Up By Established Partners | Strategic Introductions

Stay ahead of the competition with our consulting services.

Our consultants provide in-depth market research, analysis, and benchmark assessments, offering valuable insights to inform your strategic decisions. We understand that every business is unique, and that is why we work closely with our clients to understand their specific needs and challenges before designing strategies. Our consulting approach is designed to provide you with customized solutions that help you navigate market challenges effectively.

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TOKENOMICS
Audit and Advisory on Current Tokenomics

Aligning incentives for all stakeholders.

If you're looking to create a new cryptocurrency or token or are already in the process of doing so, it's important to consider the various factors that will contribute to its success. Rely on our expertise and our tokenomics partners to evaluate and optimize your tokenomics model including the creation, circulation, and potential destruction of tokens. We conduct a thorough review of your current token structure, providing insights to enhance functionality, sustainability, and alignment with your business goals.

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LEGAL
Legal Support From Established Partners

Protect yourself and your business.
Through our legal advisory partners, you can confidently navigate the complexities of the legal landscape. Our services include crafting legal opinion letters tailored to your business’s unique requirements, clarity on regulatory compliance, mitigating risks, and ensuring a solid legal foundation for your Web3 brand.

We provide you with tailored solutions to meet your business's unique requirements. With our expertise, you can be sure that your business remains legally compliant and protected from potential disputes.

WHITEPAPER
Whitepaper Development Audit |  Advisory on Current Whitepaper

We create and refine whitepapers with a focus on clarity, precision, and industry relevance. Our services are designed to help businesses and organizations deliver a technical whitepaper with the right language.

Whether starting from scratch or improving an existing document, we meticulously review and enhance the content to ensure it effectively communicates the project’s vision, technology, and value proposition to potential investors and stakeholders. We prioritize clear and concise copy to make the document easy to understand and free of jargon, ultimately creating a compelling and influential white paper.

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MUSEUM OF THE FUTURE & BINANCE

CLIENT
DUBAI FUTURE FOUNDATION
DATE
2022-06-10
SCOPE
ADVISORY
MEDIA PARTNERS

We led the strategy for the Museum of the Future and their NFT collection, which eventually partnered with Binance NFT. The project is backed by the Ministry of AI and Dubai Future Foundation.

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CRYPTO VALLEY ASSOCIATION

CLIENT
COSMOGENE
SCOPE
PARTNERSHIP
MEDIA PARTNERS

Taking a giant step forward in the realm of blockchain and crypto advancement, we joyfully announce our recent partnership with Crypto Valley Association (CVA), an esteemed non-profit organization headquartered in Zug, Switzerland. This collaboration marks a monumental milestone for us and promises to shape the future of the Web3 landscape.

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OUR TEAM IS YOUR TEAM

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events

At Luna PR, we understand the importance of networking and building strong relationships within your industry. That's why we have established partnerships with some of the world's biggest conferences, allowing us to build a vast network that you can leverage for your own professional growth. We provide you with the most comprehensive and personalized experience possible, ensuring that you have access to the events that are most relevant to your interests and goals. From conferences to after parties to private events, we will make sure you get your foot in the door.

If you are looking to host your own event, our events team assists with private events on a global scale. Our events team has extensive experience in planning and executing a wide range of events, from small private dinners to large-scale conferences that attract thousands of attendees.

MEMORABLE EVENTS WITH WEB3 EVENTS SERVICES

SUMMITS & CONFERENCES
Event Management | Speaker Outreach | Sponsorship Outreach | Media Coverage | Booth Installation | Creative Direction | Side Events | Photography & Videography

At Luna PR, we understand that organizing successful web3 summits and conferences requires a combination of strategic planning, careful execution, and effective communication. As your event partner, we work closely with you to ensure that your conference vision becomes a reality and receives the recognition and acclaim it deserves.

Whether as media partners or event curators, our mission is to elevate the world of conferences, making them a powerful platform for knowledge exchange, networking, and industry growth. From conceptualization to execution and post-event analysis, we are with you every step of the way.

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LAUNCH EVENTS
Event Planning | Venue Selection | Event Design | Media Outreach | Partner Management

We specialize in networking events and structured gatherings that facilitate connections between professionals, entrepreneurs, and industry peers.

Whether you're looking to host a small gathering or a large-scale conference, we have the expertise and resources to make it happen. From event management to delegate acquisition, we deliver a successful event.

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PRIVATE DINNERS & NETWORKING EVENTS
Venue | Logistics | Catering | Sponsorship | Outreach | Photography & Videography

At Luna PR, we understand the importance of building strong relationships with key stakeholders, clients, or partners. That's why we offer private dinners and exclusive networking events that provide a relaxed and intimate setting for meaningful conversations. These events offer an opportunity to foster deeper relationships, discuss important matters, and share ideas in a more personal and comfortable environment.

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IR & VC EVENTS
Event Management | Invite Outreach | Sponsorship Outreach | Media Coverage | Brand Development | Creative Direction | Photography & Videography

Investor relations and venture capital events are tailored for businesses seeking investment or those already in the process of attracting investors. We provide a platform for startups or established companies to pitch their ideas, showcase their potential, and engage with potential investors or partners. Our events enable businesses to benefit from a wide range of opportunities, including networking, building relationships, and obtaining vital feedback from investors.

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PRESS CONFERENCES
Press Releases | Media Outreach | Media Training | Product Launches

We take the stress out of press conferences by handling everything from venue selection to media outreach, leaving you free to focus on your message. Our expert team is here to handle every aspect of your press conference, from selecting the perfect venue to executing a successful media outreach campaign.

We understand the importance of a well-executed press conference. Whether you're launching a new product, announcing a major partnership, or addressing a critical issue, we'll help you make a lasting impression and achieve your communication goals.

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MEDIA CENTER
AV Support | Media Portal

From dedicated workspaces to media coverage and interview coordination, we provide everything journalists need to cover your event effectively. Our team ensures a seamless experience for both media and event organizers, maximizing media coverage and generating positive conversations.

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crypto polo cup

DATE
2024-04-20
SCOPE
ORGANISERS
SPONSORS
ATTENDEES
1,000+

From the sun-kissed shores of Palm Beach to the glittering skyline of Dubai, venture capitalists, investors, and politicians united for The Crypto Polo Cup which was powered by Luna PR. Our scope included full event management and organisation, public relations, branding, creative direction, photography, videography, campaigns and registration. Some of the sponsors we secured for the event included Bitcoin.com, Shiba Inu, Solana and Oobit.

visit crypto polo cup website

RAK DAO LAUNCH

CLIENT
DUBAI FUTURE FOUNDATION
DATE
2023-10-12
SCOPE
ORGANISERS
MEDIA PARTNERS
ATTENDEES
1,000+

Ras Al-Khaimah Digital Assets Oasis (RAK DAO) commissioned Luna PR to organise the launch event of the Emirate’s Free Zone. Our scope of work included on ground activations, creative direction and production of audiovisuals, rundown and event agenda organisation, promotion, public relations, guests and invitations, giveaway campaigns, registrations, decoration. Some of the speakers we secured for the event include Yat Siu (Chairman & Founder, Animoca Brands), Dominic Williams (Chief Scientist & Founder, ICP), or Pascal Gauthier (CEO, Ledger) among others.

EDGE SUMMIT

CLIENT
EDGE SUMMIT
DATE
2023-09-12
SCOPE
ORGANISERS
MEDIA PARTNERS
ATTENDEESS
8,000+

We co-organised the latest edition of the EDGE SUMMIT, the global AI and Web3 investment summit, which took place in Hong Kong.Some of the speakers we secured for the event include Yat Siu (Chairman & Founder, Animoca Brands), Dominic Williams (Chief Scientist & Founder, ICP), or David K. Namdar (General Partner, Coral Capital).

ICP ASIA ALLIANCE EVENT

CLIENT
INTERNET COMPUTER
DATE
2023-09-12
SCOPE
ORGANISERS
MEDIA PARTNERS
ATTENDEESS
250+

We co-organised Internet Computer’s Asia Alliance Launch Event in Hong Kong. The event was hosted at the award-winning restaurant Hutong.Our scope included assistance with speakers, content creation and videography, press release distribution, media invitations.

THE STAGE IS YOURS